Lets Run Facebook Ads: The Podcast
Facebook has become one of the most powerful marketing platforms on the planet. It’s the third most visited website globally. The average Facebook user clicks on 11 adverts per month. There has never been a better time to place adverts in front of your target audiences. Nick and James share their knowledge on how to create ads and funnels that will grow your business and share the marketing tactics he still uses to grow all of their clients accounts. Click here to join our Lets Run Facebook Ads Facebook group: https://www.facebook.com/groups/letsrunsocialads Ready to explode your ad campaign results but don't know how? Whether you are running ads for your own business, or for your clients' we can help! Visit - https://theadsclinic.com/
Episodes
173 episodes
How I Reduced Lead Cost 3X
In this episode, we dive into how a simple Facebook ads tweak slashed lead costs by two-thirds for a small business. Learn how using UGC video and text overlays can boost ad performance, increase leads, and supercharge your sales funnel. Per...
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Season 1
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Episode 137
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9:14
Simple Creative Hack For More Sales
In this episode, we dive into the world of Facebook audience targeting and how the game has changed in digital marketing. With AI-driven algorithms, it's no longer just about pinpointing interest groups—it's about cr...
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Season 1
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Episode 136
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12:10
How To 10x Your Facebook Ads
In this episode, we explore the challenges and strategies around running successful Facebook ads. Learn how to craft powerful hooks, use text overlays effectively, and optimise your ad performance to stay ahead. If you're managing Facebook ads ...
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Season 1
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Episode 135
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14:46
This Facebook Ads Audience Tactic Still Works!
In this episode, we dive deep into the world of audience targeting for Meta ads. From the confusion around whether to go broad, use interest groups, or trust Meta’s Advantage Plus, this episode explores real-world examples of what works and wha...
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Season 1
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Episode 134
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15:44
Test These New Settings on Your Facebook Ads!
In today's episode, Nick is joined by friend and business partner James to discuss some new updates that have hit Facebook Ads Manager. These new options are worth testing out on your ad campaigns across Meta, especially if you sell high-ticket...
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Season 1
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Episode 133
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17:23
Are Your Facebook Leads Accurate? Here's Why Not!
In this episode, I tackle the issues with Facebook's in-platform lead forms, particularly the problem of fake or outdated prefilled information. I share recent client struggles, low conversion rates, and how bots are impacting lead quality. We ...
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Season 1
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Episode 132
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16:25
How Much Creative Do I Need For My Facebook Ads?
Are you struggling managing your comments? Rupert is here to help hide negative comments and uses AI to help create responses. Try Rupert FREE for 14 days by visiting Rupert.digital and use code 'nickb'.
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Season 1
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Episode 131
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14:13
Ep 130 - What To Do Now Facebook Took Away Dynamic Creative
Facebook as a platform is changing constantly, even more so recently. Every week there seems to be new changes which can make it hard to know what to do and what not to do. One of the recent changes is the move away from Dynamic Creative toward...
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Season 1
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Episode 130
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13:15
Ep 129 - Greg Landon on Improving Your Traffic Conversion
Today on the podcast, Nick is joined by Greg Landon (Head of Marketing at Leadoo) and this episode they are discussing conversions. Leadoo specialise in improving website conversions not traffic and how more personalised, streamlined experience...
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Season 1
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Episode 129
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40:24
Ep 128 - Why 'The Ads Clinic' Might Be Perfect For Your Business
Many business owners will look to an agency once they feel they have reached a ceiling in what they can achieve alone. However, many may not be as ready for an agency partnership as they think they are and, as a result, they can be met with lar...
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Season 1
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Episode 128
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24:15
Ep 127 - How to Effectively Scale Your Ads
In today's episode, Nick and James sit down to discuss how best to scale your Meta Ads. While this may sound straight forward, many people can run into issues such as creative fatigue and diminishing results. This can be quite frustrating, conf...
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Season 1
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Episode 127
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35:07
Ep 126 - Why Your Funnels Aren't Performing
You might have the perfect content and copy going out to the right audience but, for some reason, your ad will still fail to convert customers. Why does this happen? And what can we do about it?In today's episode, Nick is joined by bu...
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Season 1
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Episode 126
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18:27
Ep 125 - Advantage Plus: Optimising Your Facebook Ads
If you've been running Facebook Ads recently, you may have seen the 'Advantage Plus' section in your Ads Manager. This can seem quite complicated at first with lots of different elements. But should you enable these? Will it help or hinder your...
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Season 1
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Episode 125
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10:48
Ep 124 - Multi-Advertiser Ads: A Surprising Discovery
A few months ago, Nick was recommending to enable 'multi-advertiser ads' in order to get your products or services seen by those with similar interests and shopping habits. However, after a few major alarm bells from clients, Nick is back to up...
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Season 1
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Episode 124
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7:33
Ep 123 - What Does The Advantage Plus Pop-up Even Mean?
Have you seen the new Advantage Plus pop-up when publishing your ads? Unsure whether you should use it or not? Nick's here with advice for you!In today's episode, Nick runs through this new Advantage Plus pop-up, what it means and wheth...
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Season 1
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Episode 123
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10:16
Ep 122 - How To Fix Your Facebook Ads When They Stop Working!
Do your Facebook Ads go from working great to suddenly underperforming? It can be a frustrating reality for many of us that run paid social media ads and it can be difficult to know how to fix it. In today's episode of the podcast,...
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Season 1
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Episode 122
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12:37
Ep 121 - How Much Budget Do I Need To Run Facebook Ads?
One of the questions asked time and time again when it comes to running paid social media campaigns is budget? How much should I spend? Is this too little or too much? Often it can be hard to know what sort of money to set aside and how to bala...
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Season 1
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Episode 121
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17:13
Ep 120 - Advantage+? Interest audiences still work, I promise!
Following on from last episode, Nick goes into some client examples to talk about different audience types when creating and running Meta ads. He outlines the uses of these different audiences, where and how to use them and why sticking to inte...
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Season 1
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Episode 120
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9:40
Ep 119 - Has Facebook Got Rid of Audience Selection?!
Scratching your head trying to work out how to find interest-based audiences on your Meta ads? Have Facebook removed it? Nick is here to teach you howIn today's episode, Nick takes us step-by-step through the process of how to do this, ...
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Season 1
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Episode 119
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12:28
Ep 118 - Static Ads Beat Video Ads - Here's Why!
Marketing nowadays often sees video as 'king'. Often, businesses will focus mainly on video content for their ads, especially with the rise of platforms such as TikTok. However, there are many advantages to using statics as well as, and in some...
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Season 1
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Episode 118
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12:05
Ep 117 - Visual Impact Check: Is Facebook Doing Justice to Your Ads?
You've nailed the copy and creative and you've optimised your content for every placement on Meta. But there is a problem. Even despite all this, it may be that your ads are not hitting Facebook feeds in the correct way. How do you prevent this...
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Season 1
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Episode 117
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20:19
Ep 116 - Is Your Facebook Ad Click-Worthy?
You can have the perfect image, a great offer and nailed the audience for your ad and it still might not get the clicks. The solution might be more straightforward but something you hadn't considered - the customer may not actually know what yo...
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Season 1
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Episode 116
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10:54
Ep 115 - Facebook Ads’ Secret Formula For Revealing Google Traffic!
Attribution is one of the biggest headaches in social media advertising. Every brand wants to know where their traffic is coming from but this can often be very difficult to know for sure. If this is a problem you have also faced, this podcast ...
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Season 1
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Episode 115
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11:31
Ep 114 - Facebook is wrong! I'm doing this the old fashioned way!
In today's episode of the podcast, Nick discusses why he's been testing a traditional approach to some ad campaigns through Facebook. While Facebook may want you to load in your creative and let it decide who to show it to and when, Nick explai...
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Season 1
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Episode 114
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14:37
Ep 113 - Facebook Ads: Your New Secret Weapon - ChatGPT Copywriting!
Want to follow along? You can find the video version of this podcast on YouTube: https://youtu.be/nhvtXLOpcg4Copywriting can often be a frustrating part of building ads: staring at an empty page wondering what to write. The adv...
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Season 1
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Episode 113
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7:11